The Retail Industry Awards are organised by Metropolitan Business Media – publisher of industry title Independent Retail News – and are regarded as the ‘Oscars’ of the grocery industry.
The Product Launch of the Year category recognises excellence in the research and development of new products, brand extensions and new packaging.
“We’re delighted to have been shortlisted for Product Launch of the Year at this year’s awards, with our Rustlers Chicken and Mushroom Noodles,says John Armstrong, Kepak’ Marketing Director.
Rustlers Noodles bring big brand value and quality reassurance to the chiller cabinet, and this nomination demonstrates how Kepak continues to drive category growth in the chilled snacking market. Rustlers is definitely the brand leading the way.”
The winners of the Retail Industry Awards 2014 will be announced at an awards ceremony on 25th September, 2014 and the Grosvenor House Hotel, London.