The campaign will see Rustlers run a series of giveaways across the brand’s Facebook and Twitter channels in the run up to the Halloween period.
Prizes to be given away include a VIP package with ‘Scare maze’ tickets for x4 people, x12 annual passes to the park and x25 runner-up prizes of theme park entry and x2 Fastrack Gold passes.
“We’ve recently enjoyed success on social media with a month of Alton Towers giveaways throughout August, and we’re pleased to be partnering with the park once again in the run up to Scarefest 2014,” says John Armstrong, Kepak’ Marketing Director.
Promotions such as this are a great way of generating engagement with our consumers, and encouraging interaction with the Rustlers brand.”
Alton Towers’ Scarefest runs from 18th October – 2nd November 2014. For more information visit the Alton Towers Resort website.